How Much Profit Can You Expect When Selling A House?

by | May 11, 2025

When selling a house, one important question naturally comes up: what percentage of the sale price will you actually keep? Your true profit depends on several factors, including your remaining mortgage balance, real estate agent commissions, and closing costs. Typically, after subtracting all expenses, homeowners keep about 70% to 80% of their home’s selling price as profit. This percentage can vary depending on local market trends, negotiation strategies, how much you still owe on your mortgage, and how competitive home buyers are in your area. 

Here’s a tip: Smart upgrades, accurate pricing, and negotiating commission fees can help you land at the higher end of that range. Always factor in things like home repairs, staging costs, and potential buyer concessions when estimating your final profit.

By understanding these hidden costs and planning carefully, you can walk away with the highest possible share of your home’s value—and sell with confidence!

Comparison of Net Proceeds and Profits

Proceeds vs. Profits When Selling a House: What Homeowners Need to Know

Understanding the difference between proceeds and profits is crucial when selling your home. Many sellers confuse these terms, leading to unpleasant financial surprises once the transaction is complete. Knowing the facts helps you price your home smartly, negotiate effectively, and plan your next move with confidence.

What Are Net Proceeds?

Net proceeds are the amount you receive after all selling-related costs are subtracted from the sale price. Many homeowners mistakenly believe the sale price equals their profit, but that’s rarely true. Several key expenses reduce your proceeds, including:

  • Remaining mortgage payoff
  • Real estate agent commissions
  • Inspection and appraisal fees
  • Home repair and staging costs
  • Title insurance, transfer taxes, and closing fees
  • Outstanding liens, HOA dues, or property taxes

These deductions can add up quickly. On average, expect selling costs to consume about 8% to 10% of your home’s sale price. If you are not prepared for these deductions, you might be shocked at how much less you walk away with.

Calculating your estimated net proceeds before listing your property gives you a clearer picture of your actual cash-out amount. It also helps you avoid setting unrealistic financial goals during the selling process.

What Counts as Profit?

While net proceeds focus on the sale transaction, profit looks at your overall investment and financial gain. Profit measures how much you made after buying, improving, and maintaining the property over time. To calculate your true profit, subtract the following from your final sale price:

  • Your original purchase price
  • Total selling expenses
  • Major renovation and improvement costs

Significant home upgrades—like a kitchen remodel, new roof, or backyard addition—should be factored into this calculation. These improvements often boost a property’s market value and significantly increase property value when selling a house, enhancing your final profit margin.

However, remember that not all improvements return 100% of their cost. Consulting with a real estate professional can help you understand which upgrades most impact your bottom line.

Also, be aware of potential capital gains taxes if your profit exceeds IRS exemption limits. Speaking with a tax professional ensures you comply with current laws and optimize your financial outcome.

How Much Profit Can Sellers Typically Expect?

Typically, sellers keep around 70% to 80% of their home’s selling price after covering all expenses. However, your specific outcome will depend on factors like:

  • How much equity you have built
  • Local market conditions and buyer demand
  • Negotiated commission rates and closing costs

Homes owned longer usually generate higher profits due to appreciation and mortgage pay-down. On the other hand, homes owned for only a few years might produce smaller returns after accounting for fees and outstanding balances.

Pricing your home correctly is critical. Overpricing can cause your home to sit on the market longer, while underpricing could leave significant money on the table. A knowledgeable real estate agent can help you find the sweet spot.

While no sale guarantees a huge windfall, understanding your potential proceeds and profits ensures you walk away prepared. With strategic planning, you can sell confidently, meet your financial goals, and move into your next chapter successfully.

Costs Associated with Selling a House

Typical Costs Associated With Selling a House

Selling a house often costs more than sellers initially expect. While buyers usually pay fewer fees, sellers face many transaction-related expenses. Understanding these costs can help you plan wisely and avoid unpleasant financial surprises.

Seller Fees and Settlement Costs

When selling a house, several settlement fees will impact your final proceeds. Common seller costs include:

  • Title fees: Cover the legal verification of your ownership.
  • Deed transfer taxes: Payable to the local government for transferring ownership.
  • Escrow fees: Charged by the escrow company to manage funds and paperwork.
  • Attorney fees: Legal representation during the sale process, where applicable.
  • Conveyance fees: Handling the official paperwork for transferring property ownership.

Each of these fees chips away at your home’s final selling price. Factoring them into your budget ensures more accurate profit calculations.

Additional Costs That Affect Seller Profits

Besides the standard settlement fees, several other charges can reduce how much you make from selling.

Mortgage Fees

Your outstanding mortgage balance will be paid off first at closing. Some lenders also charge a prepayment penalty, often around 2% of your remaining balance.  To avoid surprises, always request an official payoff statement before starting your home listing. This document outlines your exact obligations.

Seller Concessions

Seller concessions are costs you agree to pay on behalf of the buyer to sweeten the deal. Typical concessions may include:

  • Home appraisal fees
  • Buyer’s inspection costs
  • Title insurance for the buyer
  • Attorney fees related to closing
  • Loan origination fees

Offering concessions can attract more buyers and help your home sell faster. However, they can reduce your final net proceeds if not negotiated carefully.

Homeownership Overlap Costs

Transitioning between two homes often creates extra costs. Experts recommend budgeting about 2% of your home’s expected sale price to cover:

  • Temporary housing
  • Storage fees
  • Double mortgage or utility payments

Accounting for this overlap ensures a smoother move and fewer financial headaches during your transition.

Home Repairs and Improvements

Before listing your home, completing necessary repairs is crucial for attracting buyers and maximizing offers. Work with a real estate agent to prioritize improvements like:

  • Roof repairs
  • Electrical and plumbing updates
  • Cosmetic fixes, such as painting and landscaping

Even minor updates can boost your home’s perceived value and final sale price.

Staging and Preparation Costs

Home staging helps buyers visualize themselves living in your property. Professional staging typically costs about 1% to 3% of the home’s list price. Common expenses include:

  • Deep cleaning and decluttering
  • Painting key rooms
  • Renting staging furniture
  • Landscaping to boost curb appeal

Effective staging can lead to faster sales and higher offers, making it a smart investment.

Closing Costs

Sellers typically pay around 2% of the home’s final sale price toward closing costs. These include:

  • Escrow company fees
  • State and local taxes
  • Document preparation fees

Knowing and preparing for closing costs ensures that there are no surprises on settlement day.

Tip: Understanding all these associated costs will help you set a competitive asking price, attract buyers, and walk away with the best possible profit from your home sale.

Do You Pay Taxes When You Sell Your House?

When you sell a house, the proceeds are not counted as income, but they may trigger a capital gains tax. The capital gains tax is based on the difference between what you paid for the home and your selling price.

For example, if you purchased a property for a certain amount and sold it for more, the profit is taxed. However, how much tax you owe depends heavily on how long you owned and lived in the home.

If you’re single, you can exclude up to $250,000 of capital gains from taxes when selling a primary residence. Married couples filing jointly can exclude up to $500,000 if they meet IRS ownership and residence rules.

To qualify, you generally must have owned and lived in the home for at least two of the last five years. If you don’t meet these criteria, you may need to file IRS Form 1099-S and report your sale proceeds.

If the property is a second home or investment property, you could pay up to 20% in capital gains taxes. Factors such as your time of ownership, original purchase cost, and improvements made can all impact your taxable amount.

Also, keep in mind that additional expenses like closing fees and repair costs might affect your final taxable gain.

Navigating real estate taxes can be tricky, so working with an experienced agent or tax professional is a smart move. They can help you maximize your profits while ensuring you comply with IRS rules when selling a house.

Maximizing profits when selling a house

How Can You Make More Money When Selling Your Home?

Selling a house can be an exciting milestone, but maximizing your profit requires careful planning and smart decisions. Several factors influence how much you walk away with after closing. Follow these proven strategies to keep more of your hard-earned equity:

Work With a Trusted Realtor

A professional real estate agent typically charges 5% to 6% of your home’s sale price as commission. While that may seem steep, a good realtor is worth every penny.

Experienced agents help you price your home competitively, market it effectively, and negotiate favorable offers. They also guide you through inspections, appraisals, and closing requirements, helping avoid costly mistakes.

Choose a licensed agent with a strong reputation in your area. Ask for referrals from friends, family, or colleagues. Low-commission realtors may sound appealing, but cutting corners on experience can cost you thousands in missed opportunities.

A skilled agent often nets you a higher selling price, easily covering their commission while maximizing your profit.

Price Your Home Correctly

Accurate pricing is critical when trying to sell quickly and at top dollar. Overpricing can scare buyers away and lead to stale listings.

Savvy buyers compare listings to understand fair market value. If your price feels unreasonable, they may not even schedule a showing.

Study recent sales in your neighborhood. Consider factors like your home’s size, upgrades, location, and condition. Your realtor can also prepare a Comparative Market Analysis (CMA) to help you price strategically.

A well-priced home attracts more attention, generates multiple offers, and often sells above the asking price.

List Your Home at the Right Time

Timing your sale strategically can boost your final selling price by thousands of dollars. Studies show spring is the most active season for home sales.

Warmer weather, longer daylight hours, and the end of school years motivate more buyers to shop seriously. Listing your home between March and June typically yields faster sales and stronger offers.

However, if you must sell during slower months due to personal circumstances, a strong marketing plan becomes even more crucial.

Invest in Smart Renovations

First impressions matter when selling a house. Minor updates can dramatically impact your selling price and attract more buyers.

Focus on improvements that offer high returns, like repainting, refreshing landscaping, upgrading lighting, and repairing visible defects.

Avoid costly renovations that won’t significantly raise your home’s value, such as adding luxury amenities buyers may not prioritize.

Simple cosmetic upgrades make your home feel newer, cleaner, and move-in ready—qualities today’s buyers value highly.

Final Tip: Partner with professionals who understand the real estate market. Their expertise ensures your home sells for the highest possible price.

By combining smart pricing, timing, strategic updates, and expert guidance, you can maximize your profit when selling a house.

How Do You Calculate Profit When Selling a House?

Knowing how to calculate your profit when selling a house is crucial to setting the right financial expectations. A home sale calculator can make the process simple by estimating your potential earnings based on real numbers.

Nationwide, average selling costs range from about 7% to 9% of the home’s sale price. These include realtor commissions, closing fees, and miscellaneous selling expenses.

For example, if your home sells for $400,000, you could expect to pay between $28,000 and $36,000 in total selling costs. Exact costs vary depending on your location, realtor fees, and whether you offer buyer incentives.

To estimate your profits manually, follow this simple two-step formula:

Step 1: Home sale price minus selling expenses and outstanding mortgage equals your net proceeds.

Step 2: Net proceeds minus your original purchase price and any applicable taxes equals your actual profit.

Be sure to account for potential capital gains taxes, depending on your ownership period and profit margin. Understanding these calculations ensures you’re financially prepared and can make smarter decisions when selling  a house.

Conclusion

Selling a house can be one of the biggest financial moves you make. By understanding how profits, proceeds, and selling costs work, you can walk into the process with confidence—and maximize your earnings. Smart pricing, timing your listing carefully, choosing trusted professionals, and preparing your home properly all play critical roles in achieving the highest possible profit.

Always account for expenses like commissions, closing costs, taxes, and necessary repairs when calculating your net proceeds. Staying proactive and informed ensures you avoid surprises and meet your financial goals. Whether you are upgrading, downsizing, or relocating, a well-planned home sale can set you up for success.

Start by getting expert advice early, plan your strategy carefully, and you’ll be ready to unlock the full value of your home and move forward with confidence.

Frequently Asked Questions

There are many important factors to consider before selling  a house, especially if it was used as a rental or vacation property. To avoid future regrets, make sure you ask yourself these crucial questions:

How Much Do I Save by Selling My House Privately?

For Sale By Owner (FSBO) terms vary depending on your state and situation. You generally have three main options: sell directly to cash buyers, sell independently, or hire a real estate attorney.

FSBO can be stressful and complicated if you lack home-selling experience. Selling privately often results in lower profits compared to using a licensed real estate agent. Cash sales offer a faster process but usually come with significant financial trade-offs.

Typically, cash buyers pay about 75% of your home’s fair market value after accounting for repair costs and fees.

If I Sell My House, How Much Do I Keep?

After selling, you must pay off your existing mortgage, real estate agent commissions, and closing costs. You typically keep between 60% and 85% of your home’s final selling price, depending on local fees and your mortgage balance.

The more equity you have and the fewer concessions you make, the higher your take-home profit will be.

When You Sell a House, Where Does the Money Go?

During a sale, a third-party company such as a title or escrow service holds the funds securely. The money stays in escrow until all legal and financial requirements for the sale are completed.

Once everything is finalized, the seller receives their proceeds, minus fees and any outstanding mortgage debts.

What Happens If You Sell Your House for More Than You Owe?

If your sale price exceeds your mortgage balance, you keep the difference after all costs are settled. You may need to cover some expenses upfront or use a short-term bridge loan if timing gaps occur between selling and buying your next property.

How Much Equity Do I Need to Sell My House?

Ideally, you should have enough equity to pay off your mortgage and cover your next home’s 20% down payment. Sufficient equity ensures you avoid costly private mortgage insurance and have financial flexibility during your next purchase.

However, the amount of equity needed varies based on your goals, local real estate market trends, and future home prices.

When Do I Get the Money From Selling A House?

Sellers usually receive their proceeds within a few business days after the closing date. However, delays can happen if paperwork, inspections, or lender approvals take longer than expected.

Stay in close communication with your real estate agent, attorney, and lender to help avoid unnecessary delays and ensure a smooth transaction.

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Contact us below or call (978) 228-1068 to speak with us about selling your home fast.

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Elie Deglaoui - Author

Author

Elie Deglaoui

Elie is our office admin who handles all our day-to-day tasks and makes sure we always stay on track. He brings his love of music and sports into the office everyday to always liven up the environment. His outgoing personality makes it easy and fun for him to talk to homeowners, homebuyers, and everyone in between.

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